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To Pin or Not to Pin Pinned posts are incredibly valuable to marketers looking to…

The Data Download Privacy and data security are the hottest buzzwords on the Internet. More…

BCV recently took questions from the hospitality world. Here are the responses from our category…

By Mark Skroch, President, BCV How did we ever get rooms booked before the internet?…

Your hotel restaurants, bar and grill, and other food and beverage services directly impact profitability.…

Building Authentic Inclusivity in Hotel Social Media Programs It’s Pride Month and around the world,…

Time to Tee Off The game of golf resort marketing is much like the game…

What is Metasearch? Metasearch is one of those concepts that’s a powerful force, but is…

Tap Into Your Emotions For years, sentiment in social media was imprecise, especially when compared…

PART 1: The Start, Stop, Keep Strategy What’s a social media audit? And what does…

Setting a New Standard The Holy Grail of social media advertising has always been to…

The Social Content Takeover Today, Americans spend nearly as much time streaming user-generated videos on…

Pent-up demand is driving a wedding surge. 2022 is predicted to have the largest number…

64th Annual HSMAI Adrian Awards Announced In a year of masks, swabs, and wipes for…

Let the Journey Begin On the road to hotel social media ROI, there are many…

It’s definitely different up here in the mountains. The air is clear. The snow is…

This past year, social media usage has seen a boom time to include new channels…

In digital marketing for hotels, photographs make up a huge component of the nonverbal brand.…