A Social Shift
Social media has sparked a fundamental shift in the way hotels connect with guests. Formerly private, one-to-one conversations between a hotel and their customers are now exposed on a global level.
Check out our blog – we will provide you with everything you need to know about social media for hospitality.
September 14, 2021
Going Global: How we Translated Local Learnings to Global Social Strategy
In a global business like hospitality, it’s common to serve clients on multiple continents. For…
August 26, 2021
IG Reels: Expert Answers to Frequently Asked Questions About Instagram’s Latest Feature
Instagram was first known for its glossy feeds of picture-perfect sunsets, fashionable influencers, and sumptuous…
August 19, 2021 Last-Minute Labor Day Travel:
Last-Minute Labor Day Travel:
Social Media Marketing Tips to Capture Consumer Attention
Labor Day is traditionally an occasion to travel. It signals the end of the summer…
July 27, 2021
How to build your hotel’s luxury influencer strategy
Brand spending on influencer marketing is up 34% this year, rising to $3.7 billion. That…
July 20, 2021
5 Reasons Your Response Time Matters in Hospitality
You may be surprised to learn that only 56% of travel and tourism brands respond…
July 13, 2021
How To Craft The Right Social Media Mix For Your Hotel
Social media is an essential element of any hotel marketer’s playbook, and creation of a…
April 28, 2021
A Conversation About Diversity, Equity, and Inclusion
BCV’s Commitment to Diversity, Equity & Inclusion (DEI). As an organization comprised of both content…
