How to Use Social Media Effectively in Your Hotel Pre-Open Market Strategy
Case Study

How to Use Social Media Effectively in Your Hotel Pre-Open Market Strategy

What To Expect

As one of the Disney-area’s most anticipated new hotels, JW Marriott Bonnet Creek was thrilled to open its doors to the Orlando market. Promising a unique & family-focused experience, the JW Marriott Bonnet Creek easily set itself apart from the competition with features like a rock climbing wall, kids conservatory and the first ever, JW Marriott family suites.

No alt text
No alt text
No alt text

WHAT WE SAW

  • 4K

    New Followers Across Facebook & Instagram

  • 13K

    Social Media Engagements Ahead of Hotel Opening

  • 40+

    Guest Messages Answered on Behalf of the Hotel

Related content

No alt text
Case Study

May 06, 2024

Behind The Scenes: The Winning Formula For A Popular Hotel Brand’s Instagram Community Building

No alt text
Case Study

February 23, 2024

How Leveraging A Forbes Travel Award Resulted In Over 800 New Followers

No alt text
Case Study

February 23, 2024

Leveraging Paid Social Across 4 Platforms To Drive Ramadan Reservations